The privacy of your personal information is important to Azad Group (“we”, “us” or “our”). The purpose of this policy is to inform you about the collection, use, disclosure, transfer and storage of your personal information that you may provide us when accessing our services (including marketing and after-sales services (the “Services”) or using this website (including in connection with any smartphone application or other electronic means) (the “Site”).

Please take the time to read this page and contact us at should you have any questions or concerns.


This policy applies to all Azad Watch entities (any entity which are controlled by our ultimate holding company Azad Watch Holding SA and any of such entity’s subsidiaries) (individually “Azad Watch Entity” and altogether “Azad Watch Group”).


We may collect personal information about you - including, but not limited to, your name, email address, mailing address, phone number and profile information (e.g. age, gender, language preference, other preferences) - in a variety of ways including, but not limited to, via participation in an event, phone, letter, card, email or when you

1. Access our Services: such as, purchase an Azad Watch product, request after-sales services, or sign-up or use a Service we offer, and

2. Visit our Site: such as, register on Site, subscribe to the newsletter, fill out a form, or in connection with other activities, services, features or resources we make available on our Site. You may be asked for identification data but you may visit our Site anonymously.

Traffic data

Whenever you interact with our Site, we may collect traffic data via cookies or other technologies such as technologies dialoguing between the website’s server and your browser. Such traffic data may include the browser name, the type of device and technical information about your means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information. We may also collect information regarding your traffic patterns and Site usage. This information does not however contain anything that can personally identify you. It is used to make statistics, to analyse and improve this Site and to provide customers with a customized Internet experience, such as a website in the customer’s language at the next visit.


Cookies are small files containing a string of characters (text) that are sent to your browser from a website’s server. The cookie may contain a unique identifier but it does not contain information which directly identifies you personally, such as your name or email address. We may use "cookies" when you visit our Site to enhance your experience. Your web browser stores cookies on your device hard drive for record-keeping purposes and sometimes to track information (such as Google analytics). You may choose to set your web browser to refuse cookies, or to alert you when cookies are being sent.

We use Google Analytics, a web analytics service provided by Google, Inc to gather anonymous statistical and analytical information about how users use our Site to measure audience. For example, Google gather and aggregate data on page views and clicks on our Site. These analytics are not used to track your journey to other websites or to identify you. The information generated by the Google Analytics cookies about your use of the Site (including your IP address) will be transmitted to and stored by Google on servers in the United States. You may opt-out of Google Analytics cookies, please visit: or block these cookies along with other cookies by adjusting the settings of your web browser.

Link to other websites

This Site may, from time to time, contain or use links to and from websites owned by third parties (such as advertisers or partner or social-media network). These third party websites have their own privacy policies (including cookies) which we advise you to review. We do not accept any responsibility or liability for the privacy practices of such third party websites and your use of such websites is at your own risk

Children's online privacy

Our Site is not intended for or designed to attract users under the age of 13.


  • We may collect and use your personal information for the following purposes:
  • - To improve customer service and for relationship management, including management of VIP and fidelity programs. Information collected helps us respond to your requests and support your needs more efficiently.
  • - To personalize user experience on our Site. We may also use information in aggregate form to understand how users as a group use the services and/or resources provided on our Site.
  • To manage and improve our Site and our Services. We may use feedback you provide to improve our products and services.
  • - To send information you agreed to receive about topics we think will be of interest to you.
  • - To send periodic emails that may include company news, product or after-sales services update or information or satisfaction surveys.
  • - To respond to your inquiries, questions, and/or other requests.
  • - To handle orders, accounts, sales, delivery, warranty, aftersales, billing, accounting and financing.


We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information.

However, transmission of personal information to this Site via Internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to this Site. If you want to avoid the security risk which is inherent to transmissions on the Internet, you should send us your information by another mean.


Except as provided below, we do not sell, trade, rent or otherwise transfer your personal identification information to others without your explicit consent.

We may disclose personal information to respond to legal requirements, exercise our legal rights or defend against legal claims, to protect any Audemars Piguet Entity interests, fight against fraud and to enforce our policies or to protect anyone's rights, property, or safety.

Your personal information may be collected, stored and processed by any Audemars Piguet Entity located in the following countries/region: Switzerland, United States of America, EEA (European Economic Area which includes the European Union 28 Member States as well as Norway, Liechtenstein and Iceland.), China, Taiwan, Japan, Hong-Kong, Singapore, Lebanon and Russia. Audemars Piguet Entities may share your personal information with each other. To ensure a sufficient level of protection, when required, such transfers are governed by standard contractual clauses of the European Commission as adopted in 2004. Furthermore, we make sure that our privacy and security policy is communicated to any Audemars Piguet Entity which may have to collect, store and process personal information so as to enforce privacy safeguards within the Audemars Piguet Group.


We may update this policy at any time. When we do, we will post a notification on the home page of our Site. We encourage you to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this policy periodically and become aware of modifications.


If you have any questions about this privacy policy, please contact us at or Azad Watches (Marketing) 45 WEST
NEW YORK, N.Y. 10036

This document was last updated on March 14, 2014